"I wanted to make sure they understand the language for the customer and make sure they connect with the customer in an authentic way, and not in a way that just checks the boxes. I’m very protective of Adwoa Beauty and my community, and Sephora understood that."
"For one, Adwoa recently opened a showroom—not a shop with rows of product on shelves like any old store in a mall—but a cavernous gallery space with the brand’s small line of product displayed on white blocks like pieces of testable art. "
1414 belleview street suite 100, dallas texas 75215
taking advantage of nature’s goodies allowed us to create a brand promoting intense moisture and elongation to deliver healthy + happy coils for all kinky-curly kinds. our proprietary baomint collection yields best results when used as a complete system.